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Tourism Marketing

Awards a learning experience  Tickets are on sale for the 2009 Townsville Airport North Queensland Tourism Awards which will be held at James Cook University this year. 30 Jun 2009

USS Essex skips Townsville  Due to commercial shipping activity, the Port of Townsville is unfortunately unable to accommodate the USS Essex for military exercise, Talisman Sabre 2009, with the only suitable berths required for commercial operations. 23 Jun 2009

Solar in North Queensland: a bright idea  Townsville Enterprise has welcomed Premier Anna Bligh’s Queensland Renewable Energy Plan – and has renewed calls for solar thermal energy generation in Northern Queensland. 22 Jun 2009

Awards on track for 2009  Townsville Enterprise is delighted to announce that the 2009 Townsville Airport North Queensland Tourism Awards are going ahead. 12 Jun 2009

Cummins: recipe for marketing with bite  Townsville Enterprise is bringing marketing expert Sean Cummins to the region to provide insight into the ingredients of a perfect marketing campaign. 03 Jun 2009

Awards Night Future in Balance  Townsville Enterprise encourages every tourism business in the region to put up their hands for a chance to win a North Queensland Tourism Award. Nominations are open to all operators – not just Townsville Enterprise members – for the first time in history of the awards. 28 May 2009

Townsville: the great escape  Townsville Enterprise has launched a new regional television campaign urging regional Queenslanders to escape to North Queensland. 22 May 2009

Conference organisers storm the city  Eight professional conference organisers are taking a whirlwind tour of the city of Townsville as they consider holding future events in North Queensland. 20 May 2009

TEL rescues our Kakadu  The Cromarty Wetlands, an iconic wetland paradise south of Townsville, are 08 May 2009

Mall Call Pleases All  The Federal Government’s decision to join state and local counterparts in funding the proposed redevelopment of Flinders Street has been heartily welcomed by those advocating the project. 30 Apr 2009

Open season for North Queensland Tourism Awards  Townsville Enterprise is calling for nominations for the 2009 Townsville Airport North Queensland Tourism Awards 29 Apr 2009

Picture Perfect Paluma  The results are in, votes have been tallied. Townsville Enterprise and partners Townsville Airport and Virgin Blue are pleased to announce the winners of the best photo and video for the Shout Out Townsville campaign. 16 Apr 2009

Holiday at home - the government's shout  Townsville Enterprise is calling on the North Queensland community to put its money where its mouth is by taking a holiday at home this Easter. 03 Apr 2009

It's the Mayors' shout  Shout Out Townsville website now has tributes to North Queensland from the Mayors of Townsville City, Charters Towers Region, the Burdekin and Hinchinbrook Shires. They have each shared with online viewers what they love about North Queensland and their favourite things to do in the region. 27 Mar 2009

Shout Outs enter triple digits  Tropical islands, waterfalls and the city’s iconic Castle Hill are just some of the North’s 130 entries that have been submitted to the Shout Out Townsville website over the past week. 20 Mar 2009

Chief Executive Officer Appointed  Townsville Enterprise Chairman John Bearne today announced the appointment of Trevor Goldstone as the new Chief Executive Officer for the region’s peak economic development and tourism marketing organisation. 13 Mar 2009

Tourism body offers chance to win holler-day  Townsville Enterprise and partners Townsville Airport and Virgin Blue are calling on North Queensland locals to “Shout Out Townsville” in an innovative new tourism campaign. 09 Mar 2009

Townsville Enterprise releases election wishlist  Townsville Enterprise has released its top priorities for funding in the lead up to the March 21 Queensland Election. 02 Mar 2009

Tourism industry seeks heart transplant  Tourists have been bypassing the Townsville city centre for too long. That’s the message from North Queensland’s tourism industry ahead of the Queensland Government election. 27 Feb 2009

Business Events: QICA and the dead  Townsville has outgunned destinations around the state – securing the Queensland Information Centres Association Conference for 2010. 27 Feb 2009

Tourism Industry seeks heart transplant  Tourists have been bypassing the Townsville city centre for too long. That’s the message from North Queensland’s tourism industry ahead of the Queensland Government election. 27 Feb 2009

Townsville Enterprise backs council agenda  Townsville Enterprise has given the Townsville City Council’s election priorities the tick of approval – saying the seven projects will deliver jobs to the region and have benefit to all sectors of the business community, particularly tourism. 27 Feb 2009

Townsville: Dancing off the menu  The Townsville episode of Mercurio’s Menu will broadcast to fellow 20 Feb 2009

ATEC’s message for Townsville tourism  Townsville has been home to some of the leading lights of the national tourism industry this week with an Australian Tourism Export Council board meeting bringing members of the peak national body to North Queensland. 11 Feb 2009

New flights to boost capital expenditure in the city  Movers and shakers from the nation’s capital will have no excuse not to touch down in North Queensland with the announcement that Virgin Blue will begin daily flights between Townsville and Canberra. The flight was announced along with three other new flights within Queensland. 11 Feb 2009

Awards night future in the balance  Townsville Enterprise encourages every tourism business in the region to put up their hands for a chance to win a North Queensland Tourism Award. Nominations are open to all operators – not just Townsville Enterprise members – for the first time in history of the awards. 10 Feb 2009

USS Essex skips Townsville  Due to commercial shipping activity, the Port of Townsville is unfortunately unable to accommodate the USS Essex for military exercise, Talisman Sabre 2009, with the only suitable berths required for commercial operations. The USS Essex had planned to berth in Townsville for eight days from the 29 June to 6 July, with 3,600 US navy personnel to visit the city for shore leave. 10 Feb 2009

NQ we need you  There are just two weeks left for voting the North Queensland region as one of 19 Jan 2009

NQ where are you?  The North Queensland region is still listed outside of the top 50 in RACQ’s 150 06 Jan 2009

Townsville on Tour  Regional Tourism Organisation Townsville Enterprise has recently participated in an international sales mission into the European tourism industry. The Queensland on Tour mission, aimed at promoting Queensland as a holiday destination, gave international industry a taste of what the Townsville region has to offer. 12 Dec 2008

RACQ up the hits for North Queensland  As part of the celebrations of Queensland’s 150th birthday the RACQ is running a competition to choose Queensland’s top 150 attractions. Voting is open online and parochial locals are being urged to log their votes daily. 28 Nov 2008

Magnetic Island tourism gets roll on after Crocodile  Townsville Enterprise welcomes the State Government’s weekend announcement of a $40,000 recovery campaign for Magnetic Island. The marketing campaign will target neighbouring regions through advertising, and bring a number of travel journalists to the region to increase visitation over the Christmas period. 26 Nov 2008

Townsville set to kick off  Rugby League World Cup 2008 is set to kick off the first game of the series in Townsville on Saturday 25th October. 17 Oct 2008

Townsville's second time on the Menu  Townsville has set the table for series two of Channel 7’s Mercurio’s Menu, with the film crew arriving in Townsville today. 29 Sep 2008

Townsville's Zonta a Winner!  Townsville is set to host the Zonta International District 22 Conference in September 2009. Conference organisers have confirmed Townsville as the chosen destination for next year’s event, outbidding the likes of Brisbane and Noosa. 12 Sep 2008

Now to the future  With the Townsville City Council’s decision on funding for Townsville Enterprise drawing nearer the marketing and economic development organisation has conducted a study into the value of the projects they are pursuing to the region’s economy. 11 Jul 2008

North Queensland outstrips regional neighbours  Townsville Enterprise has taken the unique opportunity presented by a fresh Council, fresh Chairman and fresh fiscal year to benchmark the region’s key economic indicators against neighbouring regions. 10 Jul 2008

Townsville in the presence of royalty  The cruise ship Sun Princess has returned to North Queensland waters for the third time this year. The Sun Princess will anchor off the coast on Thursday – with Sunferries again acting as a tendering service for the vessel. The 261 metre Sun Princess will be carrying almost 2000 visitors, predominantly from Western Australia. 01 Jul 2008

The cooking is in the Kup  Ingham is set to take cooking to the next level with the Kup Murri cook-off competition this Thursday at Mungalla Station. Mercurio’s Menu will be filming the Aboriginal and Torres Strait Islander traditional cooking techniques for an upcoming Townsville region episode. Various traditional custodian groups will showcase their cooking talents and Paul Mercurio will judge the competition to determine the Kup Murri winner. 01 Jul 2008

Townsville for sale at ATE  Townsville Enterprise led a delegation from the local tourism industry to Perth last week for the Australian Tourism Exchange (ATE). Representatives from Sunferries, Sunsea Travel, Jupiters Townsville and Reef HQ showcased North Queensland region as a vibrant tourism destination. 25 Jun 2008

North Queensland on air  The Townsville episode of Mercurio’s Menu is set to broadcast to fellow 29 May 2008

Go to town on us  Townsville and Magnetic Island will feature in a new advertising campaign aimed 16 May 2008

Princess gets some tender loving care  The Sun Princess has returned to North Queensland waters – anchoring off the coast of Magnetic Island for the second time in a fortnight. Sunferries will again act as a tendering service for the vessel – bringing passengers to Townsville or Magnetic Island for the day. 22 Apr 2008

North Queensland flavours Mercurio  Following the success of Paul Mercurio’s Food Trails, Mercurio’s Menu will be 17 Apr 2008

Calling for North Queensland tourism nominations  Nominations for the 2008 Townsville Airport North Queensland Tourism Awards will 15 Apr 2008

Tourism body has new head  Townsville Enterprise is pleased to announce the appointment of Brent Randall as the new Manager of the Destination Marketing and Development team. 02 Apr 2008

Indigenous Tourism gains great momentum  The Great Tropical Drive had launched North Queensland’s Indigenous tourism 12 Feb 2008

Townsville goes green for volunteers conference  Townsville will see an influx of tourism volunteers to the city this week for the 29 Jan 2008

Plenty of reasons to be jolly  Townsville Enterprise projects have delivered an economic windfall to the region ensuring the long term outlook for the region is for continued growth and prosperity. 20 Dec 2007

Indigenous Tourism Development  As part of the Commonwealth funded Great Tropical Drive self drive touring project Townsville Enterprise has been working with government agencies and Indigenous tourism operators to develop and promote Indigenous tourism businesses in North Queensland. 19 Dec 2007

Germans Liebe Great Tropical Drive  Regional Tourism Organisation Townsville Enterprise has recently undertaken an international sales and media mission into the UK and Europe tourism industry. The mission, aimed at promoting the Great Tropical Drive and Townsville region, gave industry a taste of what the region has to offer as a destination. 14 Dec 2007

Program delivers Christmas presence  Channel Seven’s new weekend Sea Change TreeChange program brought immediate results for the region after a Townsville special aired last weekend. The program provided a snapshot of opportunities in the region during a time of year that many are considering potential relocation. 13 Dec 2007

Historic Noorla takes out honours at Queensland Heritage Awards  Ingham’s Noorla Boarding House and Hotel has capped off a highly successful year by taking out two prestigious awards at this year’s Queensland Heritage Awards held on 13 September 2007 at the Conrad Treasury Casino in Brisbane. 27 Sep 2007

Billboard a high-point for winner at North Queensland Tourism Awards  For the third consecutive year, local company Paradise Outdoor Advertising will be providing a business billboard to the winner of the Best New Tourism Development winner at this year’s Townsville Airport North Queensland Tourism Awards. 24 Sep 2007

Tourism operators have the wood on each other  Hidden Valley Cabins and the Hervey’s Range Heritage Tea Rooms share some common ground – and their joint success is about to be featured on national television. WIN’s Your Business Success program is about to feature the innovative operators as leaders in the sustainable tourism market. 06 Sep 2007

Hidden Valley leaves no footprint  North Queensland operator Hidden Valley Cabins and Tours has taken environmental sustainability to a new level – with moves afoot to neutralise the business’s carbon footprint. 31 Aug 2007

Party theme just the ticket for NQ Tourism Awards  The 2007 Townsville Airport North Queensland Tourism Awards are set to deliver one of the most exciting and surprising events for tourism operators, in a night of well-deserved celebration and recognition. 28 Aug 2007

International award for Great Tropical Drive  North Queensland tourism attraction, the Great Tropical Drive, has been honoured with a 2007 Pacific Asia Travel Association Gold Award. 26 Jul 2007

International market on the rails to success  Queensland Rail’s General Manager of Marketing & Sales, Wayne Carlson will address a tourism industry gathering on international marketing strategies today. His presentation to local operators and a group of inbound tourism operators (ITO) is part of the annual ITO famil held in partnership with Tourism Queensland, Qantas and the Australian Tourism Export Council. 24 Jul 2007

Total Travel Joins Book Queensland Online  Townsville Enterprise is pleased to announce that leading travel website, TotalTravel.com, will be joining the list of Distribution Channels selling Book Queensland Online products. 13 Jul 2007

See the Sunrise at Herveys Range  Channel 7’s popular breakfast television show Sunrise will base their Weather Wagon at the popular Herveys Range Heritage Tea Rooms on Tuesday morning. 29 Jun 2007

Tourism stock take  As the 06/07 financial year draws to a close the Townsville Enterprise Tourism Team is looking back on a 12 month period where both domestic and international tourism has seen record growth. 08 Jun 2007

Queensland Online Distributors  Distributors are queuing up for the chance to sell North Queensland to the world via the Queensland Online booking project. With 74 local tourism operators signed up to sell their products online there’s a compelling case for major online vendors to market these businesses over the internet. 08 Jun 2007

Townsville taking Europe by storm  Townsville Enterprise Tourism Manager Martina Neidig has returned from a whirlwind tour of Europe where she found a pleasing awareness of the North Queensland region in 360 appointments on the sales mission. 30 Apr 2007

North Queensland's tourism numbers up  North Queensland is the state's fastest growing domestic holiday destination. 13 Mar 2007