Australian Tourism Data Warehouse (ATDW)

Website Listings

The Australian Tourism Data Warehouse (ATDW) is a national tourism database that feeds information on tourism products and destination information into a broadening network of over 40 websites including Tourism Queensland's consumer site www.queenslandholidays.com.au and Regional Tourism Organisation website - Townsville Enterprise.

Tourism Queensland manages the ATDW subscriptions process for all Queensland Tourism Products that fall within the following categories: accommodation; tours; attraction; event; hire and transport. The ATDW was formed in 2001 and is a joint initiative of all the Australian State and Territory Government Tourism Organisations and Tourism Australia.

Subsidised Listings for 2007-2009

Under the Queensland Tourism Strategy (QTS), the Queensland Government's ten year vision for tourism, and as a reflection of the importance of digital marketing to the industry, ATDW subscriptions for Queensland Tourism operators will be fully subsidised for the 2007/2008 subscription period. * At current subscription prices operators will save up to $300!

Further to this, ATDW subscriptions will be subsidised at the rate of 50% in 2008/09 and 30% in the 2009/10 subscription period. This opportunity is available to both new and existing ATDW subscribers.

Benefits of ATDW Subscription

• Detailed Listings - your listing displays your product description, digital images, and booking details
• Direct call to action - lists your phone number and direct links to your email and website
• One point of contact - your information is stored and distributed from one place
• Exposure - range of high traffic domestic and international travel websites
• Information - regular e-newsletter with tips on maximising the effectiveness of your listing and profiles of ATDW distributor sites

Queensland Holidays - www.queenslandholidays.com.au

• widely promoted consumer site for Tourism Queensland
• Primary call to action for all Brand Queensland digital and media campaign activity
• Web Marketing Association Award Winner 2006
• During the 2005/2006 financial year - over 3.2 million unique visitors, over 1.3 million click through to operator and partner website 68,000 consumer email enquiries sent direct to operators.

How to Subscribe:

• Step 1 - visit www.tq.com.au/atdw and download the relevant registration form
• Step 2 - submit your complete registration form to Tourism Queensland
• Step 3 - submit images to Tourism Queensland (refer to multi-media guidelines in registration forms)
• Step 4 - once notified by Tourism Queensland that your listing is displaying, review your information online and send any changes required to atdw@tq.com.au  (updates available through the subscription period)
• Step 5 - renew your subscription via annual update requests from Tourism Queensland

for more information on how to subscribe to the ATDW please visit www.tq.com.au/atdw or contact Tourism Queensland's Digital marketing department on:

Email: atdw@tq.com.au

Phone: 1800 629 749

Fax: 1800 187 887

Postal ATDW sales Department, Tourism Queensland, GPO Box 328 Brisbane Qld 4001

Should you wish to have your product listed on our website www.townsvilleholidays.info, with the option to upgrade to other high traffic tourism websites such as the Tourism Australia's www.australia.com and Tourism Queensland's www.queenslandholidays.com.au - please click onto the relevant forms for your product, complete and return to Tourism Queensland.

For more information on the Australian Tourism Data Warehouse (ATDW), download this ATDW Promotional Flyer.

• Event - Event Registration Form
• STDW Event - STDW Event Registration Form
• Accommodation - Accommodation Registration Form
• Attractions - Attraction Registration Form
• Tours - Tour Registration Form
• Hire (Aircraft, Vehicle and Vessel) - Hire Registration Form
• Transport - Transport Registration Form

Please do not hesitate to contact our office on (07) 4726 2728 should you have any questions.